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La Noria (Spanish for “The Ferris Wheel”) is a Spanish talk show produced by the company La Fábrica de la Tele and aired on the Spanish television channel Telecinco from 2007 to 2012. The show was hosted by Jordi González and his special collaborator, Sandra Barneda, although it was Gloria Serra who helped him for several years before. It aired weekly, every Saturday at 0:30 a.m. On April 14th, 2012, its last episode was aired, and after that the show El gran debate took its place.

Programming history[editar]

La Noria began broadcasting on August 25th, 2007 during Spanish prime time. From then on, it would air weekly, hosted by Jordi González and Gloria Serra. The show was born to wash off the aggressive-hearted image that its predecessor, Sábado Dolce Vita (also known as Salsa Rosa), had left onto the TV channel.

Since its beggining, La Noria gathered a historic average of a 17.4% share rate and almost 1.9 million viewers, thus making it by far the most viewed TV show on the Saturday night slot, close to four points and with over 400,000 viewers more than Antena 3’s offer (13.8%).

On April 24th, 2010, Gloria Serra

Former sections[editar]

  • Nostalgia. A part of the show which recall a year of recent Spanish history from 1960 to 1990 using some image archives and press reports of the time. Afterwards, a group of contributors to the programme reviewed on a discussion table the events occurred at that particular year, from important socio-political questions to common life endearing anecdotes: music that led the dances back then, athletes who filled Spanish homes with national proud, TV shows which captivated audience, etc. This section was eliminated after several broadcasts.

Technical team[editar]

Host[editar]

Co-hosts[editar]

Co-workers and critics[editar]

Discussion Table[editar]

Current Affairs[editar]

Specials[editar]

Beyond the weekly broadcast on Saturdays, Telecinco put on the air eleven special programmes as well:

Controversies[editar]

Interview to Rosalía García, mother of “El Cuco”[editar]

This generated great controversy. It all began back on October 29, 2011 when the programme interviewed Rosalía García, mother of Francisco Javier García Marín (alias El Cuco), suspect of the young Marta del Castillo’s murder. It seems that La Noria payed El Cuco’s mother an approximate quantity of 10,000 euros. The fact that the programme payed such a quantity to this woman made Pablo Herrero, journalist and blogger, to ask for the programme advertisers’ withdrawal. This triggered an unprecedented chain reaction resulting in protests from the audience in social networks and the withdrawal of all the advertisers, as they disagreed. These are such well-known brands as Nestlé, Campofrío, Puleva, Bayer, Banco de Sabadell, La Razón, Bimbo, Vodafone, Mercedes Benz, Audi, Ausonia, L’Oreal and El Corte Inglés.

This situation reached its limit on November 29 when La Noria was entirely broadcasted without advertising, except from the usual self-promotion of the channel. Due to the reduction of the income for the channel, they decided to supress two late night programs non-related to with the original controversy, such as Close Enemies and I Will Resist, Okay?, in which some of the media called the white tide and others called the great Ferris wheel described as a cleaning of image. Then, the media published that the channel was bestowing the adverts in La Noria in an attempt to get back the advertisers. In the next broadcast, adverts were mainly made up by self-promotion or minor advertisers. Among the brands which were on that broadcast, Vitaldent, Securitas Direct and Microsoft announced that they will not advertise themselves on that show again and Securitas blamed a wrong media planning for the broadcast of their spots.

Finally, in order to get back advertisers during prime time, Telecinco set La Noria aside until the early-morning hours (from 12.00 a.m. to 2:30 a.m.), and created The Great Debate, which was broadcasted on Saturday from 10:00 p.m. to 12:00 p.m. since Januar 14, 2012, with political contents and the same collaborators who made the political section in La Noria. On April 25, 2012, Telecinco announced that La Noria will be suspended, and stopped its broadcast.

One year after this controversy, and after a

Average audience of every edition[editar]

During its more than four years in which the show was broadcasted (it started on the 25th of August, 2007), La Noria was the leader TV programme on its time sloth on the Saturday evenings.

Editino Date Channel Audience Share
La Noria: First edition 2007 - 2008 Telecinco 2,151,000 20.4%
La Noria: Second edition 2008 - 2009 Telecinco 2,204,000 19.3%
La Noria: Third edition 2009 - 2010 Telecinco 1,991,000 16.8%
La Noria: Fourth edition 2010 - 2011 Telecinco 1,743,000 14.5%
La Noria: Fifth edition 2011 - 2012 Telecinco 1,645,000 15.2%

Awards and nominations[editar]

TP de Oro[editar]

Year Category Result
2007 Best Crurrent Affairs and Reports Programme Nominee

Micrófono de Oro[editar]

Year Category Result
2008 Best Host (Jordi González) Winner